Agencies join forces to redefine agile, global collaboration and build the next generation of PR services
We are excited about the potential this partnership holds for both Pembroke and Rye, as well as for agencies throughout the United Partners network. We are confident that we can deliver a distinctive and compelling strategic addition to United Partners’ network in the UK, while enabling sustainable growth across multiple sectors where we maintain deep expertise and a proven track record.
Kevin Read, CEO and Co-Founder of Pembroke and Rye
The partnership with Pembroke and Rye is a clear example of how one plus one can truly equal more than two. By combining United Partners’ global reach and collaborative network model with Pembroke and Rye’s strong UK presence, PR knowledge and entrepreneurial mindset, we are creating a more powerful and agile offering for our clients. Together, we can move faster, share innovation more effectively, and build leaner, smarter ways of working that reflect how modern PR businesses need to evolve.
Maria Bengtsson, Owner & CEO of United Partners
About Pembroke and Rye
Grounded in authenticity and driven by evidence, we design communications campaigns that inform, inspire, and drive meaningful change. Through meticulous planning and creative storytelling, we ignite curiosity, shift perceptions, and influence behaviour. In a rapidly evolving world, we harness the transformative power of AI while staying firmly human-led—guided by passion and purpose. Our clients trust us to challenge conventions, adapt to change, and deliver measurable, high-impact results that engage their stakeholders and advance their organisational objectives.
About United Partners
United Partners (UP) is an independent global PR and communications agency with more than 25 years of experience helping B2B and B2C brands grow through strategic media relations, compelling storytelling, digital and integrated communications, and impactful audience engagement. With a collaborative network of partner agencies spanning over 60 markets worldwide, United Partners combines local expertise with seamless international execution to support clients in navigating today’s complex communications landscape. The agency’s mission is to make international communications accessible, effective and deeply human, delivering tailored solutions that drive measurable business outcomes.
Media Contacts
Kevin Read and Charlie Hampton
Tel: +44 (0)7771 885902 / +44 (0)7884 187297 Email: charlie@pembrokeandrye.com
Maria Bengtsson: maria.bengtsson@united-partners.com
Svetla Stoyanova: svetla.stoyanova@united-partners.com